AutomotiveWatch
 
History of the Automotive Industry
The Automotive Industry by Country
Japan
United States
China
India
Germany
Italy
Korea
France
United Kingdom
Brazil
Spain
Mexico
Thailand
The Automotive Industry by Car Category
Small Cars (Economy Cars)
Midsize Cars (Family Cars)
Large Cars & Luxury Cars
Station Wagons (Estate Cars)
SUVs (People-Movers)
Sports Cars (Cabriolets)

Midsize Cars industry

Midsize cars industry provides an affordable automobile option for a family. Over the year, sales performance of midsize cars in US and other countries has been quite impressive.

Many of the popular automobile manufacturers produce and sell midsized cars. Big names in this industry include Honda, Chevrolet, Subaru, Pontiac, and Toyota. Midsized cars manufactured by these automobile companies are some of the top sellers.

Midsize cars industry in US
High fuel prices have made car buyers to look towards fuel efficient cars in US. Popular car maker in US have observed a buying pattern changes. Sales figures for June 2008 indicate that demand for midsized cars in US has shot up significantly. But supply of midsized cars is a bit on the lower side.

Auto buyers are being driven towards fuel efficient vehicles that cost between $18,000 and $30,000. Low performance of US auto industry in 2008 has not affected midsize cars industry.

Popular midsize cars in US
Chevrolet Malibu sedan, Honda Accord sedan, Chevrolet Equinox crossover, Subaru Forester crossover, and Pontiac G6 sedan recorded improved sales for June 2008 over previous year figures. Sale of Chevrolet Malibu sedan went up by 73.4 percent. Honda Accord sedan recorded an improved sales performance of 54 percent. Chevrolet Equinox crossover sales figure saw an increase of 45.9 percent.

Midsize car industry in India
Midsize car market in India was considered to be the next big thing for automotive industry. But recent sales performance of midsize cars in India has been anything but great. Negative growth rate has been recorded by most midsize cars, excluding Suzuki Dzire and Tata Indigo CS. Experts believe that rise in excise duty and fuel prices have caused a dip in sales of midsize cars in India.

During April-June 2008, 15,766 units of Suzuki Dzire have been sold off. But Tata Indigo CS emerged the winner with sale of 17,539 units. Chevy Optra, Skoda Octavia, and Hyundai Accent were other decent performers.

(c) Stanley Street Labs, 2008